"From nowhere, To somewhere"
VIA symbolizes travel and journey - it's about to explore, experience and expand your visions through our shades!
Started off as an idea in October 2017 with limited budget and resources, we sold our first batch of sunglasses in a music festival kiosk

With passion in making fashion eyewear, we turned our idea into real products under our brand name with and support from family and friends

First collection was released and showcased at K11 Art Mall

Our first store was launched at The Pulse, Repulse Bay

Pop-up in London

Four Seasons Hotel, Hong Kong

"OUR HONG KONG" photography exhibition collaborated with W.T.M.S. rooftopper

Another pop-up in The Peak Galleria, Hong Kong

Pop-up display in Shanghai

“The Choice Is Yours”, a collaboration with the Japanese fashion brand Guernika

"The Choice Is Yours" Art Fashion Exhibition collaborated with Mr. Shinichiro Inui, founder of Guernika
